2007 GMC Yukon: Still Too Much?
I realize I may be stepping on some toes, but please hear me out. The upcoming, new from the ground up, GMC Yukon is certain to be perceived by some as being too much…in size, that is. With fuel prices at an all time high and consumer sentiment shifting to smaller vehicles will the GMC Yukon be considered outdated even before it hits showroom floors in Spring 2006? Let’s take a look at many of the changes planned for the all new Yukon and then you can decide for yourself.
General Motors has been itching to release the Yukon and a host of other full sized GMC/Chevrolet models to the public as soon as possible. Some find this odd, particularly since fuel prices are high and demand for large vehicles is on the decline. Still, there is good reason why GM wants you to take a closer look at upcoming offerings including the 2007 GMC Yukon, their big SUV:
New from the ground up. Ask anyone who purchases large trucks and SUVs and they will tell you that owning one with the latest technology is often a deciding factor in purchasing a new model. GM is right on schedule with the update; however as with any “older model” vehicle currently on the market sales typically decline as a new model is prepared for release.
Engine efficiency. The 2007 Yukon’s two V8s will produce greater horsepower than the previous engines, but they will register an increase in fuel economy. How so? General Motors is incorporating Displacement on Demand technology, which deactivates some of the cylinders at low loads for increased fuel economy. You may recall a more basic version of this technology being applied to Cadillac models in the early 1980s; that particular V8-6-4 technology was ahead of its time and GM had to pull it back then as the engines did not do what was intended for them to do. Now, more than a generation later, General Motors has worked out all the kinks and has vastly improved on the original idea.
Safety. Roof mounted side curtain air bags will now be made available for all three rows of passengers. GM has been on a major offensive over the past half decade or more in stressing safety, a big seller for any vehicle. A better ABS system and StabiliTrak, GM’s premier handling system, will also be included.
Technological improvements. Rear camera systems, power fold and tumble rear seats, and an improved navigation system are some of the updates. The interior of the 2007 Yukon is actually larger than preceding models.
While General Motors can only wish that fuel prices were lower, the company is hoping that each of their new models can take a greater slice of the shrinking big truck/SUV pie. With new models from Ford still a year or two away, the Yukon is poised to cut into Expedition sales as well as take back sales lost to Lexus. Even with high fuel prices in place, there will likely always be a core market of people who need a vehicle of the Yukon’s size; General Motors knows this and has updated their line of vehicles to keep pace.
By Matthew Keegan.
Visit the Blog about gmc tulsaGMC to Launch All New Pick Ups Early
Published reports are indicating that General Motors will move up the production of their updated line of GMC and Chevrolet pick up trucks by three months with the new models making their debut in October 2006. Some are calling this move an act of desperation on the part of GM which has been socked by extensive criticism over its product line, while others are hailing it as a bold, strategic initiative. Regardless, this is an unusual move for the world’s number one automaker, one that could help the company get back on its feet. Let’s take a look at the new trucks and what they will offer to you, the consumer.
High gas prices, quality problems, and a perception that the company offers products that no one wants has been plaguing General Motors for much of the past year. With plant closures coming, layoffs pending, and market share decreasing, little good news has been focused on “the general” by the automobile press. Fortunately, GM is battling back with fresh models set to be released including SUVs and trucks, which are the “bread and butter” vehicles of the company. Here is what you can expect to see when the new trucks enter the market in Autumn 2006:
1. Fresh sheetmetal. All new exteriors with a modified and sportier front end.
2. Modified engines. Traditional work horse engines which have powered GMC trucks for much of the past decade are expected to return. However, displacement on demand technology, which shuts down unneeded cylinders at certain times [city traffic being one example] is expected to be incorporated on some motors. This technology effectively increases gas mileage without sacrificing performance.
3. New steering. Just as the SUVs will receive new rack and pinion steering when they make their debut in Spring 2006, the large pick up trucks should receive similar enhancements.
4. Interior upgrades. Changes to the trucks’ interior as well as to packages offered will be some of the “inside” changes noticed by consumers.
General Motors has its work cut out for itself as an eroding market share is threatening the very viability of the company. Part of the reason for the move up of production is to thwart the new models expected from Nissan and Toyota that compete directly against the GMC pick ups. Both Japanese automakers have stated that they, too, are moving up the production of their popular full sized pick ups, therefore General Motors is reacting in part to their anticipated moves.
Beyond GMC trucks, the automaker will be releasing the Saturn Sky convertible, revamping its entire line of full sized SUVs, and overhauling several other lines of vehicles in a bid to win over customers. All of these changes are steps in the right direction, but the unanswered question remains this: how will consumers respond? The answer isn’t likely to be known for at least one more year.
By Matthew Keegan.
